Some sellers don’t always know what they should do to prepare their home for sale, and sometimes they don’t believe it until they hear it from someone else, right? Share these quick videos with your sellers to help point out some things that they should consider.

The RE/MAX “Fit to Sell” video series is tackling all types of seller issues and presents tips and strategies you can provide as the real estate agent to ensure the home appeals to the greatest number of prospective buyers.

In this week’s “Fit to Sell” episode, a staging expert addresses Features of Your Home that Attract Buyers, and how important it is to tackle the following questions. Once you know the answers, you’ll have a better idea of your target buyer and how to appeal to them.
Who is moving in and out of the neighborhood?
What is the main attraction?
Schools or parks nearby?
Convenient shopping areas close?
Near a main highway or city transit?
Size of your home and list price?
How does your home compare to others?

If you are listing a new home, focus on these selling features:
Ample Storage Space ~ Larger closets ~ Energy efficiency ~ New construction ~ Newer school district ~ Open floor plan ~ Upgrades

When it comes to selling an older home, focus on:
Well established location ~ Great architecture and character ~ Mature trees and large lot sizes ~ Upgrades like flooring, furnace, etc.

Visit remax.com > Get Advice tab > Home Selling icon > “Fit to Sell” Series header to download the full RE/MAX Fit to Sell Checklist.

Share the video below with your clients today!