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When it comes to branding and marketing in the 21st century, social media has become the number one source for getting your message to the people you want to reach. Aside from branding, social media offers RE/MAX® agents multiple opportunities to enhance their results in areas such as sales, customer service, public relations, client retention, and research and development.

Consider your Facebook page. The goal is to connect with “fans,” get your brand message out to them, have them start talking about your message or their connections and then link up to even more potential clients. That’s the entire goal of social marketing – to use technology to build, maintain and grow on-going, positive relationships with clients and potential clients.

Here are six projected trends that all RE/MAX® agents and brokers should be integrating into his or her social marketing strategy in 2014 and view the entire article here.

1. Social Signals Are Running the Show
2. Use Visuals
3. Share and Promote Local Events and Businesses
4. Optimize All Channels
5. Network Via Social Media Sites
6. Social Education

RE/MAX® professionals trying to keep up with the perpetually evolving world of social media now have a tool that will make branding a whole lot easier – Homes Social! This comprehensive social marketing suite was designed to help agents and brokers manage their brand online, engage with more prospects, protect your online reputation, control the conversation and drive leads. For more details regarding packages, pricing and features, click here, call us at 888-510-8795  and watch this video to discover how easy it is to brand yourself online with Social!