Football season is right around the corner, and we at RE/MAX INTEGRA, New England are happy to once again partner with the New England Patriots to implement RE/MAX Sacks for a Cause, benefitting Children’s Miracle Network Hospitals! Here are the details:
For every sack made by the Patriots defense during a home game, RE/MAX INTEGRA, New England will make a $500 donation to Children’s Miracle Network (CMN) Hospitals. Over 66,000 fans per game will see branded animations on the End Zone HD video boards and hear announcements highlighting the number of sacks and dollars donated to CMN.
NEW THIS YEAR, we are presenting the GAME RE/CAP by RE/MAX, one of the most viewed and important articles on patriots.com, posted after every single game! This is a fun piece to share on a weekly basis (for 16 of the next 17 weeks) whether or not we register any sacks/donations.
You will also see our ads on the home page of GilletteStadium.com, driving click-thru traffic to remax.com, allowing fans and prospective home buyers/sellers to find RE/MAX agents in their area.
Social media posts after each home game with a sack (or 2, or 3!) will support this initiative across New England Patriots and RE/MAX INTEGRA, New England Facebook pages, including a running tally of sacks and dollars donated to CMN.
The GAME RE/CAP by RE/MAX mentioned above will also be featured on the Pats Facebook AND Twitter accounts after every game!
MARKETING THE PARTNERSHIP
You can also utilize the Patriots logo in your email signatures or letterhead, accompanied by this (exact) phrase, “Proud Partner of the New England Patriots.” While this logo cannot be used in print materials, the brand equity of having this in your digital communications goes a long way with the loyal/passionate Patriot Nation!
DOWNLOAD PATRIOTS LOGO/FOOTER (right-click to download)
Use the digital asset above to integrate the initiative into your business and help educate fans and prospective clients that RE/MAX truly provides a “home field advantage” when buying or selling a home.
LET’S GO PATS!